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10 Things to Ask Yourself When Designing Packaging

Last week we talked about why it’s vital to have a well-designed package for your product. We also touched on the importance of process and strategy throughout the design. This week we’re sharing a useful list of 10 things to consider before jumping into your own...

Effective Package Design Sells Products

It’s a no-brainer that a well-designed product package promotes product sales. Think about the time you stood doe-eyed gazing down an aisle of like products determining which one to buy. Did you grab the one with the unclear messaging and chaotic look, or did you...

Trash to Treasure: Dr. Evermor’s Art Park

While visiting Madison, Wisconsin earlier this summer, the fam and I found ourselves with a rare “no plans day.” After consuming copious amounts of spicy cheese bread at the Capital Square Farmer’s Market, we headed to Dr. Evermor’s Art Park near Prairie Du Sac...