by Liana Safian | Dec 12, 2016 | Packaging
It’s a no-brainer that a well-designed product package promotes product sales. Think about the time you stood doe-eyed gazing down an aisle of like products determining which one to buy. Did you grab the one with the unclear messaging and chaotic look, or did you...
by Leslie Worth | Apr 21, 2015 | Design, Web Design
This is the second post about the launch of our new website. This one comes from my perspective, the right-brained designer experience. Like Bob mentioned in his post, I also found the task daunting (but exhilarating at the same time). It’s always a challenge...
by Leslie Worth | Feb 24, 2015 | Design
I recently returned from a holiday in New Zealand. The country is visually stunning! I was overwhelmed by the natural beauty countrywide, and I was also taken by the amount of bold, illustrative graphic design that lives almost everywhere. It was so prolific, it often...
by Bob Wallace | Oct 28, 2014 | Web Design
Try Googling that question! When I Googled it I got 361 million results, so it seems to be a question that a fair number of people are asking. I also think that the answer is somewhat complex. Part of the answer is that people tend to follow the current design trend,...
by Gail Snow | Apr 15, 2014 | Our work
When you’re a small business—or a small but growing regional bank like Northwest Bank—getting the biggest bang for your marketing dollar is crucial. Marketing is costly—especially if you’re a small business or start-up trying to compete with the big guys.So when...
